LinkShrink vs Bitly Free Tier

Bitly's free plan changed dramatically in 2024–2025. Here's how they compare today.

Feature LinkShrink (Free) Bitly (Free)
Links per month ∞ Unlimited 5 links/month
No signup required ✓ Yes ✗ Account required
Ads on redirect clicks ✓ Never ✗ Interstitial ads shown
User tracking on clicks ✓ Zero tracking ✗ Logs IP, device, geo
Custom slug (alias) ✓ Free, unlimited 3/month on free
Anonymous click stats ✓ Free Limited on free
QR code generation ✓ Free, any size 2/month on free
Link deletion token ✓ Always included Requires account
API access (no key) ✓ Always open API key required
Price per year $0 $420/year for full features

Why Developers Are Leaving Bitly

The complaints are real. Here's what users have been saying.

💸

$420/Year Price Shock

"After 10 years of loyalty, I was shocked to receive an email announcing prices would jump to $420/year." — Verified Bitly user. LinkShrink is free forever.

📺

Interstitial Ads on Free Links

Bitly now shows ad pages before redirecting on free-plan links. Every click becomes a mini ad impression. LinkShrink has zero ads, ever.

🕵

Tracking Your Visitors

Bitly logs IP addresses, device types, browser fingerprints, and geolocation for every click. LinkShrink stores only an anonymous counter integer.

🔒

Vendor Lock-In

Your bit.ly links stop working if you stop paying. LinkShrink links live 30–90 days by default and you can self-host the entire stack via Docker.

Switch from Bitly in 30 Seconds

No account creation. No credit card. Just call the API.

terminal — replaces Bitly API call
# Bitly (requires API token, account, paid plan for >5 links/month)
# curl -H "Authorization: Bearer YOUR_TOKEN" \
#   -d '{"long_url":"https://example.com"}' \
#   https://api-ssl.bitly.com/v4/shorten

# LinkShrink — no token, no account, same result
curl -X POST https://linkshrink.dev/api/v1/shorten \
  -H "Content-Type: application/json" \
  -d '{"url":"https://example.com/your/long/path"}'

# Response:
# {
#   "status": "success",
#   "data": {
#     "shortUrl": "https://linkshrink.dev/abc1234",
#     "deleteToken": "a1b2c3d4...",
#     "analytics": "https://linkshrink.dev/api/v1/stats/abc1234"
#   }
# }

Features Bitly Charges For — Free on LinkShrink

Custom Slugs

Set your own alias: /my-event-2026. No account, no approval, just include customAlias in your request. Bitly limits this to 3/month on free.

QR Code Generation

Every short link gets a QR endpoint automatically: /api/v1/qr/:code.png?size=512. Use in print materials, campaigns, or apps. Bitly charges for QR codes.

Link Expiry Control

Set TTL in seconds when creating a link. Perfect for time-limited campaigns. The link returns 410 Gone automatically after expiry. A paid-only feature on Bitly.

Stop Paying for Basic Features

Everything you need from a URL shortener. Free forever. No ads. No tracking. No lock-in.

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